One of the well-known cosmetics and perfumery brands held a product launch event, where they presented their new fragrances and sanitizers in a new festive packaging for the fall season under the slogan “Back to School”.
To present this campaign in an unusual creative way we made a huge ice sanitizer with a prior frozen inside samples of the new sanitizers.
The “Back to School” Ice Sculpture project took us about 7 days from preparation to execution. It was a great idea to bring a touch of winter into the hot Dubai summer. What’s more, guests could play snowballs on the lawn in the blazing sun. How is that possible?!
2ID-Events really enjoyed this project and had a lot of fun with it!
